Final Sequence: Dark Summer

Wednesday, February 24, 2010

BFE Productions: Company Logo

The logo I have designed above shows the silhouette of the London skyline, including notable landmarks such as Westminster, Big Ben, the London Eye and the Gerkin. The silhouette will be a solid black whilst the background will be of a sunset of reds, yellows and oranges. The text will be a simple white font. Reel, the parent company (we can change this later) is centered between the line underlining BFE Productions.

I was inspired to include the sunset and the London skyline by the scenic images used in the logos of real production companies, such as Paramount and Dreamworks. The sunset is meant to be aspirational, whilst the London skyline show that we are a British company, based in London.

The underlining of the text is inspired by the underlining of Dreamworks in the Dreamworks logo. Also, the text being in white will mean that the name and the name of the parent company will stand out against the black silhouette of London.

The image below shows the finished logo of BFE Productions:

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